Mo Mo Monocle
A creative agency with a playful lens
Mission
Founded in 2003, Mo Mo Monocle believes creativity can solve any problem. Operating from this belief, we simplify complex data, craft disruptive campaigns, and use the power of collaboration and imagination to rattle the evil juggernauts who rule your industry.
Experience Design
Mo Mo Monocle brings people together through science, artistry, and play. Our team specializes in turning imaginative ideas into reality. From product launches to creating recurring theme soirees, we’d love to help you grow your brand through memorable experiences.
Brand & Growth Strategy
Whether you sell caskets or balloons, let us help you develop a unique brand voice and growth strategy. We will help you authentically connect to your community while deepening brand loyalty through storytelling. We can even seamlessly ghostwrite for your current brand voice!
Content Creator
Each of your communication channels requires customized strategy and care. Our team will help you strategically create and manage your inbound marketing funnel and content via ad budgets, art direction, blogs, press releases, campaigns, email blasts, reoccurring content, strategic partnerships, and much more.
A Balanced Approach
Erika Backberg
Founder
Brand & Growth STRATEGist
As a Fractional and Former Executive, Relational Systems Design Strategist & Researcher, and Executive Health Coach, Erika approaches global-to-hyperlocal challenges with creativity and precision. Her unique equity-centered strategies empower teams across diverse fields who are challenging the status quo —from legal defense innovations to international educational reform & redefining environmental stewardship with corporate titans like Target, Honda, & Levi's. Erika has not only redirected thousands of tons of waste, she has also reshaped how individuals & organizations think about equity, holistic leadership, & regenerative solutions.
For over 20 years, Erika has created new and improved revenue streams and built long-term growth for large and small companies across a colorful array of industries worldwide. She accomplishes this by carefully listening to each client's unique needs, assessing impact through data, and producing thoughtful bespoke strategies while always centering the customer's needs.
Eric Nigg
Creative
Following college, Eric toured as a stand-up comedian and wrote live multi-media sketch shows. The instant reaction from audiences (or lack thereof…) gave Eric insightful feedback on what makes creative ideas successful. Eric honed this skill in creating three short films screened at Festival De Cannes, landing script deals with MTV, Sony, FX Network, and Comedy Central, and writing a Super Bowl commercial for Careerbuilder.com.
